Add Value to Conservatory Sales with ClearShield

Gaining a competitive edge is vital in today’s tough sales environment. “So why not add value to your conservatory range with Ritec’s ClearShield Low-M® (Low-Maintenance) Glass and boost your company’s image and profit margin?", asks Ritec’s UK Sales Manager, Stuart van Dort...

Becoming a ClearShield Applicator can bring a number of sales and marketing advantages to conservatory manufacturers and retailers alike. “The end-user benefits can increase sales and profits, plus there’s our recommended after-care programme for extra sales opportunities," says Stuart. Offering this innovation as part of a premium product range will also enable companies to promote a progressive, quality image to their customers. Furthermore, as a unique selling point it can help secure more sales without resorting to discounts, which eat into a company’s bottom line.

Pitched conservatory roof glazing is particularly susceptible to staining and corrosion from contaminants such as rainwater run-off, bird droppings, tree sap and atmospheric pollution, which stays on the surface for longer than on vertical glazing. Dirt can also become baked hard onto the surface by sunlight, making the glass difficult, if not impossible to clean and reducing light transmission.

Protecting the glass with Ritec’s ClearShield System provides a highly effective and long lasting solution to this common problem. Its unique polymer formulation chemically bonds to the glass, leaving an invisible, 'non-stick’ surface that resists the damaging effects of organic and inorganic contaminants. As a result, the glass stays looking like new for longer and needs less frequent cleaning. Moreover, ClearShield is not dependent on the sun or rainwater for the glass to perform, nor will it get damaged during installation, especially from silicones. All this adds up to greater customer satisfaction and fewer call-backs, and as every supplier knows, referrals and repeat business are key ways to increase sales.

Part of a fully-integrated system for the renovation, protection and maintenance of all types of glass, ClearShield can be applied to glass in the factory or on-site after installation. The application methods can be adapted to suit all volumes of production and working methods. In addition, Ritec offers a comprehensive local supply and training service, together with full sales and technical support to help companies get up and running with the System.

Summing up the commercial benefits of ClearShield, Stuart says, “Offering your customers a conservatory with ClearShield Glass is an excellent way of setting your product apart from the competition, generating more sales leads at lower cost and maximising sales revenue. As for the end-user, they can enjoy a roof that stays looking as clean and bright as the day it was installed with the least possible effort. Unlike other products, our claims have stood the test of time – with over 25 years of experience, it is proven in the field with no complaints."

For further information about the award-winning ClearShield System, or for details of how to become a registered ClearShield Applicator, call Ritec on +44 (0)20 8344 8210.